Amazon FBA Podcast “Lunch With Norm” Reveals Guests for Upcoming Week


Popular Amazon FBA podcast “Lunch With Norm” has announced the names of three eminent guests for next week’s episodes. This podcast is hosted by renowned e-commerce expert and mentor Norman Farrar. Continue reading


Fort Lauderdale, FL, Jun 07, 2021 /prREACH/ -- The "Lunch With Norm" team is pleased to announce that Joe Reichsfeld, Wilfried Ligthart and Ashley Armstrong have confirmed their presence on the podcast next week. This popular podcast is the brainchild of Norman Farrar, an Amazon, e-commerce, online marketing and branding expert with a wealth of experience. The objective of this podcast is to equip the small business owner with advice and business tools shared by the show's guests.

More details about Lunch with Norm are available at

Joe Reichsfeld appears on Monday's episode. He has been a part of the e-commerce industry for two decades, helping businesses succeed in the online space. He has a track record of helping several online sellers build sustainable businesses capable of withstanding market-related uncertainties. As an Amazon consultant, Reichsfeld helps Amazon sellers increase their sales by expanding beyond the platform without spending a fortune.

On Wednesday, Wilfried Ligthart will be Norman Farrar’s valued guest. A digital marketer of great repute, Ligthart is noted for his expertise in driving external traffic. He has also developed, engaged and monetized several digital communities. Ligthart travels around the world as a speaker and teaches the technique of building, managing and optimizing ROI-focused communities.

Friday's episode will feature bestselling author, business advisor, and e-commerce expert Ashley Armstrong. She has helped several multi-million dollar companies and solopreneurs scale their businesses by dealing with the intricacies of Amazon and e-commerce.  In addition to building a 7-figure physical product business, Armstrong has also founded an e-commerce consulting firm nominated by SellerPoll 2020 as one of the best Amazon consulting companies.

Small business owners interested in learning the tried-and-tested techniques from these successful business leaders are invited to tune in to "Lunch With Norm" live on Facebook or listen on Spotify, Audible, Apple, Podbean or wherever they get podcasts.

About Norman Farrar

Entrepreneur and businessman Norman "The Beard Guy" Farrar stands at the forefront of the economic mega-machine known as Amazon Marketplace. As a leading expert with over 25 years of product sourcing, development, and branding expertise, Norm is an advisor to many and an inspiration to all.

Throughout his career, he has worked with big brands including Mercedes-Benz, Coca-Cola, Dell, Microsoft, Target, Hershey, 20th Century Fox, Molson's, Cadbury and a wide variety of emerging businesses that are celebrating sudden escalation in profitability and sales as a result of taking action on his advice and proven methods. | | | | | | |

About Joe Reichsfeld

Joe Reichsfeld has been involved in e-commerce as E-commerce Optimizer and several other agencies, helping businesses succeed online for over 20 years. He helps sellers build solid sustainable businesses that can stand on their own two feet and not be at the mercy of domineering marketplaces. It doesn't matter if you are a one-man/woman band or a fortune-500 corporation, there are always ways to establish and build a solid business online. The only limits and barriers are the ones that you put up or are led to believe are in front of you.

He teaches sellers to become real marketers while building communities through evergreen content, email lists, collaborations, and marketing initiatives. Being just a seller no longer means success is coming. He helps businesses grow past that, market to much wider audience bases and turn marketplaces into sales channels. He has helped Amazon sellers expand off-platform and add 8 figures off Amazon sales to their 7 figures Amazon sales for a fraction of the headache and ongoing cost. Plus he teaches how to use off-Amazon marketing to increase Amazon sales and market share at the same time. Post-COVID is new territory. Is your business prepared? Amazon isn't, so it is on you as a business owner to do what it takes yourself. | | | | | 

About Wilfried Ligthart

Wilfried Ligthart is a Digital Blacksmith who specializes in driving external traffic. He is an expert in developing, engaging and monetizing digital communities. He worked for years as a CEO at a multi-million-dollar media company in The Netherlands. He is an expert speaker and travels the whole world teaching people how to build, manage and optimize ROI-focused communities with loyal buyers. He recently spoke at Amazon Headquarters in London about how to drive external traffic to Amazon. |  

About Ashley Armstrong

Ashley Armstrong, ‘The Hidden Rules Expert’™️, Business Advisor and Best Selling Author, is the Go-To E-commerce Expert for National USA Media. Ashley helps multi-million dollar companies and solopreneurs navigate the ins and outs of Amazon and e-commerce to scale their businesses to 7-figures and beyond.

After building a 7-figure physical product business, Ashley established an e-commerce consulting firm that specializes in navigating Amazon’s ‘hidden rules’ of engagement while being nominated as one of the best Amazon consultants by SellerPoll 2020. Recently she pivoted to provide a dedicated community for women to get expert advice and mentorship for every aspect of their e-commerce business. Her expertise has helped thousands of sellers properly position their product lines in order to increase sales, build a loyal customer base, and drive revenue. On average Ashley’s top clients see a 140% increase in sales in 30 days. |


Contact Info

Lunch With Norm

The Beard Guy

Norman Farrar

701 N Andrews Ave

Fort Lauderdale, FL

United States


1 (888) 300-1001

[email protected]

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Lunch With Norm is your resource for everything from Amazon, to e-commerce, to digital marketing, to social media, all in the form of a live stream podcast. We aim to arm the small business owner with the latest tools and advice from the experts making waves in the online space. Tune in to our Facebook page each week to have your questions answered live and on air.
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