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Applied Marketing Group in Boise, Idaho announced the launch of its expanded lineup of customizable pre-recorded marketing videos with a contest awarding free videos to three businesses. Continue reading
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Feb 11, 2016 /prREACH/ -- Boise, ID. Marketing agency Applied Marketing Group is launching its recently expanded lineup of customizable videos with a contest. Three winners will be chosen based on points earned by the contestants during the contest. The customizable videos are professional marketing videos that are edited to add client company information and logos to the videos.
One of the most notable trends in marketing today is the explosive growth of video in marketing initiatives. It has become a key component in content marketing campaigns for businesses large and small. Video is becoming commonplace on websites, social media sites, mobile marketing campaigns, sales funnels, email messages, lead generation campaigns, press releases and retail locations.
However, many business owners and marketing managers have discovered that creating professional marketing videos can be time consuming, challenging and costly. This is especially true when it involves studio time and related expenses or shooting live video footage of locations, actors or spokespeople.
With those challenges in mind, Applied Marketing Group developed an approach that simplifies the process of creating affordable, professional marketing videos. Applied Marketing Group President, Harold Brown says it only takes three steps to create videos for clients.
First the client selects one or more videos from the company’s portfolio of pre-recorded videos. They then send their contact information and their logo to Applied Marketing Group. In the final step the selected videos are edited to include the client’s company information.
Brown stated that in addition to delivering high quality videos the process of using pre-recorded videos reduces the cost to clients because it eliminates or reduces the time spent on creatives, studio shoots, and production time. In addition to that, many of the videos in the portfolio include actors, spokespeople or live footage of locations.
New videos are constantly being added to the portfolio. The 70 plus kinds of businesses Applied Marketing Group now serves spans a range from accountants to windshield replacement services. All of the videos in the portfolio are for business to consumer organizations. Those organizations include traditional professionals, skilled trades, and specialty service providers.
Examples of videos for professional service providers include those for accountants, attorneys, healthcare providers, insurance and financial services, IT services, tax specialists and veterinarians.
Some popular examples of videos for skilled trades firms include automotive services and repairs along with construction, building services and facilities management firms such as carpenters, electricians, landscapers and plumbers.
Specialty service provider examples include hair salons, day spas, real estate agents, pet care services, senior citizen services, solar energy specialists and virtual assistants. A complete listing of the kinds of businesses being served is available on the company’s website at http://videos.appliedmarketinggroup.com/customizable-videos.
The professionally produced videos can be used as television commercials, website videos, on social media and video sharing sites. They vary in length to thirty seconds to two minutes with the majority of them coming in at a minute or less.
The available formats include videos using moving text, artist animations, photos, live footage, actors, spokespeople and whiteboard videos. For instance, the videos for chiropractors includes one video comprised of moving text, three videos using photos or video clips, five use artist illustrations and two are whiteboard videos.
Once the information has been received from clients and approved videos can typically be ready for delivery within 24 to 48 hours.
To learn more about the rules for the contest and the kinds of videos available visit the company website http://appliedmarketinggroup.com.