Blue Rocket, Inc Announces the Top 3 Features of Successful Apps

With more than one million apps available in the iPhone App Store and another million on Google Play, Blue Rocket shares their expertise designing and developing some of the top rated and top ranked apps in the iTunes store. Continue reading →

Apr 12, 2014 /prREACH/ -- San Francisco, April 11, 14 – Blue Rocket, a leading custom mobile application design and development firm, announced today that there are 7 essential components for standing out in the ever-expanding app landscape. With more than one million apps available in the iPhone App Store and another million on Google Play, Blue Rocket shares their expertise designing and developing some of the top rated and top ranked apps in the iTunes store.

Blue Rocket recommends clients focus on “engagement” as the most critical component of their app development. An app like Blue Rocket’s Sheet Music Direct keeps users coming back and sharing it with friends. Working closely with Hal Leonard’s design and IT teams, Blue Rocket designed the app for true musicians with an unparalleled list of features that keeps users engaged and encourages repeated downloads.

Blue Rocket recommends offering a service in a new and improved way. Blue Rocket’s Chipotle app helps customers order from their mobile device with an easy to navigate menu. This app allows loyal Chipotle customers to order their custom meal in advance, pay for their order from their mobile device, skip the line entirely and pick up their order at a location of their choosing.

The final recommendation Blue Rockets provides is to give access to content anytime, anywhere. They state that the real value of an app is its ability to make content portable. Whether on a bus, train or plane, users want to read their favorite magazines without carrying them around. Zinio chose Blue Rocket to be first iPhone magazine reading app and Newsstand iPad app with interactive features.

Markus Duffin, EVP of Blue Rocket states, “Now, more than ever, your mobile app must be able to stand out in a brutally competitive app market. Mobile marketers must offer solutions that answer to an increasingly discerning customer. At Blue Rocket we’re committed to creating mobile solutions that engage and connect your brand with your customer”.

About Blue Rocket: Blue Rocket is a San Francisco-based creator of top consumer mobile apps that engage and delight. Blue Rocket strives to design and build never-done- before mobile apps for their customers. Our team of functional and industry experts have partnered with established brands, startups and leading branding agencies to create custom native mobile solutions and responsive web-app experiences that produce results. Blue Rocket has created many top-rated apps on the iTunes App Store such as Chipotle, TripleSpot by AAA, Zinio Newsstand, WebMD-Pregnancy, and Sheet Music Direct by Hal Leonard.

Blue Rocket is headquartered at 233 Sansome Street, Suite 1100, San Francisco, CA and can be contacted at [email protected] or (415) 581-0500. More information about Blue Rocket’s services, expertise and recent clients can be found at www.bluerocket.us. Follow Blue Rocket on Twitter @BlueRocketInc