E-commerce Podcast Lunch With Norm Announces Guests for Next Week


This week, the popular e-commerce podcast “Lunch With Norm” will host business luminaries Steve Wiideman, Rob te Braake, and Vitalii Khyzniak. Continue reading


Fort Lauderdale, FL, Nov 15, 2021 /prREACH/ -- The "Lunch With Norm" team is pleased to announce that Steve Wiideman, Rob te Braake and Vitalii Khyzniak will appear on this week's program. This e-commerce podcast was conceptualized by Norman Farrar, a serial entrepreneur, mentor, and business thought leader.

More about this podcast can be found at https://podcasts.apple.com/ca/podcast/lunch-with-norm/id1525564513.

Steve Wiideman, a strategic planning expert, will be Norman Farrar’s guest on Monday. As part of the Wiideman Consulting Group, he helps e-commerce brands with paid search advertising and local search engine optimization. He is the author of the college textbook "SEO Strategy & Skills" and an adjunct professor at UCSD and CSUF.

On Wednesday, Rob te Braake appears on the show. He is the founder of Insight Matters, where he offers financial insights to help online businesses achieve their goals. He firmly believes that all business owners need the financial expertise of a corporate CEO, which is essential for achieving their goals.

Amazon advertising and marketing expert Vitalii Khyzniak closes the week on Friday. He is the Chief Executive Officer of Profit Whales, a full-service marketing agency for Amazon brands. As a trusted Amazon advertising partner, Profit Whales utilizes on and off Amazon traffic to help brands accelerate their sales growth.

To receive proven business tools and strategies from today’s most successful business leaders, please tune in to the upcoming episodes of the "Lunch With Norm" podcast.

About Norman Farrar

Entrepreneur and businessman Norman "The Beard Guy" Farrar stands at the forefront of the economic mega-machine known as Amazon Marketplace. As a leading expert with over 25 years of product sourcing, development, and branding expertise, Norm is an advisor to many and an inspiration to all.

Throughout his career, he has worked with big brands including Mercedes-Benz, Coca-Cola, Dell, Microsoft, Target, Hershey, 20th Century Fox, Molson's, Cadbury and a wide variety of emerging businesses that are celebrating sudden escalation in profitability and sales as a result of taking action on his advice and proven methods.

https://www.normanfarrar.com | https://www.facebook.com/whoisthebeardguy | https://www.instagram.com/normfarrar | https://www.twitter.com/normfarrarJR | https://www.linkedin.com/in/normanfarrar/ | https://www.youtube.com/channel/UCHyNHknIKLu98jNtgon13SA | https://www.pinterest.ca/officialnormanfarrar/ | https://www.tiktok.com/@normanfarrar/

About Steve Wiideman

Specializing in strategic planning for multi-location and franchise brands, Steve Wiideman, of Wiideman Consulting Group, considers himself a scientist and practitioner of local and e-commerce search engine optimization and paid search advertising. He is the author of SEO Strategy & Skills, a college textbook through Stukent. Wiideman has personally played a role in the inbound successes of brands that have included Disney, Linksys, Belkin, Public Storage, Honda, Skechers, Applebee's, IHOP, Dole, and others. Many of the mentioned projects have an emphasis on strategy, planning, and campaign oversight.

While serving as an adjunct professor at UCSD and CSUF, Steve’s also building the Academy of Search while volunteering time to help improve transparency and industry standards as an agency trainer.

https://www.stukent.com/higher-ed/seo-strategy-skills/ | https://www.academyofsearch.com/ | https://www.wiideman.com/location-pages-for-seo

About Rob te Braake

Rob te Braake is the Founder of Insight Matters. He helps online business owners achieve their goals based on financial insights. No matter if you run a lifestyle business or aim for the moon — every business owner deserves the same financial insight that a Corporate CEO has, and that these insights are critical for them to achieve their goals.

Most e-commerce entrepreneurs have a bias towards their strengths — whether it is product marketing or operations. Many, if not most, undervalue accounting and reporting and underestimate the value it can bring in every strategic and operational decision.


About Vitalii Khyzniak

Vitalii Khyzniak is an Amazon advertising and marketing expert and Chief Executive Officer at Profit Whales, a full-service marketing agency for Amazon brands that accelerates sales growth using ON & OFF Amazon traffic. Trusted Amazon Advertising partner.

He’s obsessed with increasing profits for seven-nine-figure brands selling on Amazon, helping them with building strong brands beyond the marketplace, finding the best CPA, and conversion. Vitalii is a speaker at the e-commerce conferences and shows, where he shares practical advice on Amazon advertising and marketing strategies, drawing on the agency’s experience and data.



Contact Info

Lunch With Norm

The Beard Guy

Norman Farrar

701 N Andrews Ave

Fort Lauderdale, FL

United States


1 (888) 300-1001

[email protected]


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Lunch With Norm is your resource for everything from Amazon, to e-commerce, to digital marketing, to social media, all in the form of a live stream podcast. We aim to arm the small business owner with the latest tools and advice from the experts making waves in the online space. Tune in to our Facebook page each week to have your questions answered live and on air.
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