Ben Ari interviews Norman Farrar in an article on Thrive Global’s Community channel. Farrar and Ari extensively discuss Farrar’s multiple entrepreneurial ventures, which began two-and-a-half decades ago.
Sep 01, 2020 /prREACH/ -- Thrive Global Community has featured Norman Farrar, an e-commerce entrepreneur, in a recent article. In the interview, columnist Ben Ari investigates Farrar on his success selling on Amazon and his 25-year journey in marketing, among other businesses.
Read the full interview at https://thriveglobal.com/stories/norman-farrar/.
"Entrepreneur and businessman Norman 'The Beard Guy' Farrar stands at the forefront of the economic mega-machine known as Amazon Marketplace," Ari opens. "As a leading expert with over 25 years of product sourcing, development and branding expertise, Norm is an advisor to many and an inspiration to all. As a creative innovator and brand strategist, Norm is highly adept at corporate transformation, business strategy and driving brand growth."
Norman Farrar is a household name on Amazon and in the e-commerce sector. He not only specializes in this area, but he also runs a diverse catalog of companies, including AMZ Club and prREACH, which is the world's first video press release company. Here, he guides individual sellers, brands and manufacturers to entrepreneurial achievement on Amazon and other top-earning sales sites. With a "work hard, play harder" approach, Farrar's philosophy has always been to steer and direct his footprint by owning each step of the development and procurement process.
"Throughout his career, he has worked with big brands including Mercedes, COKE, Dell, Microsoft, Target, Hershey, 20th Century Fox, Molson's, Cadbury and a wide variety of emerging businesses that are celebrating sudden escalation in profitability and sales as a result of taking action on his advice and proven methods. As a nationally-recognized speaker and thought leader, Norm has championed various products and brands to generate sales of over $1 million in sales monthly," Ari continues.
Popularly known as The Beard Guy, Farrar is an entrepreneur and businessman with numerous titles under his belt, including business mentor and public speaker. He also hosts a show alongside his son, Hayden, who acts as producer. Their informative podcast is dubbed "I Know This Guy" and features guests in Farrar's network of experts.
Farrar speaks at length about his experiences in the interview. He comments, "In addition to helping companies grow sales through our marketing programs, we also offer press release and content marketing services through our company, prREACH." He then goes on to predict how the future of e-commerce will unfold. "With the exciting new world of microbrands, it is hard to tell who will be the next brand to dominate in any given industry. We've created a way to help small businesses level the playing field, and now my clients and even products that I want to sell are affordably able to compete against the big players."
The article concludes with Farrar declaring he has yet to share a meal with a personal hero of his, Richard Branson, proving no matter how impressive a businessman he's become, he maintains a rare level of humility and curiosity.
To find out more about Norman Farrar, please visit his official website at normanfarrar.com.