In a recent interview with an Amazon industry expert, popular Amazon business tools software company Helium 10 discussed different techniques of launching and ranking products on the expansive marketplace.
Irvine, California, Sep 10, 2019 /prREACH/ -- Norman Farrar, the CEO of press release service prREACH, has recently interviewed with the popular Amazon seller tools company, Helium 10. Providing powerful Amazon business tools designed specifically for sellers on the expansive marketplace, Helium 10's private group for advanced sellers was taken through a discussion detailing how press releases can help launch and rank products successfully.
Though press releases are nothing new, prREACH has brought about a paradigm shift in writing a press release with the inclusion of optimized video, audio, images, infographics and much more, Helium 10 says.
"The key to using press releases effectively as an Amazon tool is to focus them on newsworthy events," says Farrar. "A press release is one of the greatest ways to share timely and relevant news stories such as an event, a product release or a website launch. Though some people may think differently, the fact remains- that journalists still look for press releases for news stories, probably in a different way compared to what they did two decades ago."
Helium 10 is currently one of the leading all-in-one software suite for Amazon sellers in the world. The Amazon tools offered by the company cover the entire life cycle of a product, including product research, keyword research, product launch, listing optimization, and ongoing maintenance. The company's private group, Helium 10 Elite, is designed to be the ultimate catalyst for advanced sellers. Benefits for the qualified group members include access to Helium 10's highest tier plan, free training sessions, exclusive workshops, webinar sessions, Facebook group, and free entry to Helium 10's social events, etc.
"Imagine your press release going viral on video sharing sites such as YouTube and Daily Motion, headlined on a major media website like CNN, or distributed to tens of thousands of publishers, bloggers and journalists," continues Farrar. "Press releases are a great way to help you launch, rank and stick products on Amazon."
To find out more about Helium 10's software tools for Amazon sellers, visit its official website.